Ja* Dur** Indus*****

If he has already been dealing in Roff adhesive for the past few years, it means he understands the tile adhesive market, contractor behavior, and product movement very well. Now, if he wants to start dealing in a new adhesive brand, it can be a smart business decision to increase margins and reduce dependency on a single company. Adding a new brand allows him to compare pricing structures, promotional schemes, credit facilities, and dealer margins. Some brands offer better introductory discounts, display support, or higher profit percentages than existing suppliers. It also helps attract new customers who prefer alternative brands or are looking for cost-effective options. Before finalizing the new brand, he should check product quality, bond strength, market demand, and availability of technical support. Taking sample bags for testing and understanding contractor feedback is very important.