SRINA BUSINESS SOLUTION (OPC) PRIVATE LIMITED

The Srina Business Solution (Opc) Private Limited has been set up under the banner of IRVA Coffee with the sole aim of resurrecting the glory of the Indian coffee in the international market place. Even though India is one of the major exporters of coffee, our specialty coffee blends often get lost in anonymity. IRVA is changing this story by giving pride, respect, and authenticity to the Indian coffee brands.

We have established the connection between our coffee farms and the international consumers through our unique products that offer a complete contrast to the present status quo. Combining heritage with excellence, we take the essence of the Indian coffee in all of our cafés across the world. As we continue to expand the horizon, IRVA is always looking for potential distributors to join hands and bring Indian excellence to every corner of the world.

Distributors Requirements

Commercial Space Requirement: Must have a minimum of 150 Sq.ft commercial space.

Investment Required: Minimum investment is between INR 3 to 5 lakhs.

Market Experience: Must have prior experience in distributing FMCG products locally or in retail network.

Brand Commitment: Commitment towards global promotion of premium Indian coffee brands.

Benefits the Distributors Will Have

Attractive retail margins (10% to 25% depending upon SKU)

Volume-based incentives (2% to 7%)

Territory protection for committed partners

Marketing and promotional support

Social media & digital branding support

Free samples for market activation

Product knowledge training

First dibs on new flavors and product launch

Apart from these there are some other benefits too for the distributors such as…

Bringing the India Coffee Brand to the World

It isn't just a beverage brand but a movement which will bring India's coffee heritage to the global shelves. We are expanding our presence across India's major metro and IT cities along with Dubai, where we invite selected distributors to join us on the ride.

1. Premium Instant Coffee

We have developed IRVA Coffee brand with a range of premium quality instant coffee products for the modern day consumer, who wants quality coffee experience with ease of instant. The diversification provides distributors with various SKUs to target various customer segments.

2. A Brand with Global Reach

The USP of the brand is clear and strong… Bringing the India Coffee Brand to the World!

The brand which will provide the distributors with an opportunity to work with a brand

3. High Demand Markets: Indian Metros & Dubai

We are targeting:

Bangalore, Hyderabad, Pune, Mumbai, Chennai, Delhi NCR, Kolkata

Dubai & other UAE cities

These areas have:

High coffee consumption levels

IT and corporate communities

Premium-seeking, young consumers

Cafe culture & retail opportunities

Distributors get access to markets where the demand for coffee is growing

4. High Retail Margins & Value Volume Incentives

The IRVA Coffee is designed for high-end coffee drinkers, hence placing it in the premium instant coffee category – one in which consumers are willing to pay a premium for quality, taste, aroma and experience. Hence, distributors will enjoy great margins here.

Attractive Retail Margins

Distributors can look forward to:

10%-15% margin on instant coffee SKU

15%-25% margin on flavored & infused coffee SKU (e.g. Hazelnut, Irish etc.)

Even greater margins for premium limited edition flavors

Premium positioning = Premium profits.

Incentives for rewarding your growth:

2% incentive on monthly sales above 500 pieces

5% incentive on monthly sales above 1,500 pieces

7% incentive on monthly sales above 3,000 pieces

Exclusive territory pricing for distributors committed to quarterly sales volume

It ensures that your growth is well-rewarded!

Bulk & Institutional Sales Advantage

For corporate, IT park, cafes and co-working spaces:

Special discounted pricing on sales above 25 kg/month

Customized blending services for institutional customers

Green Arabica beans available on demand for roasters & cafes

It provides you with additional income sources beyond retail.

Benefits of Early Partnerships

For distributors partnering with us in our expansion period:

Guaranteed pricing for next 12 months

Access to new flavors

Territory protection in metros and IT-intensive areas

Early partners grow fast with brand scaling up.

5. Dependable Supply and Quality Assurance

We assure:

Quality production

Premium raw material

Rigorous quality control

Efficient logistics for both India and UAE

Distributors can do business with confidence due to our reliable supply chain.

6. Marketing and Brand Support

We support our distributors in their businesses with:

Digital marketing campaign

Social media promotion

Product sampling

Branding material for retail shops

Launch events in key cities

7. Partnership Oriented Towards Sustainable Growth

IRVA Coffee views distributors as partners in their growth journey.

We provide:

Personalized attention

Territory Protection

Co-operative planning for growth

Priority in new flavors and products

Your growth is our growth.

Product Line

Premium Instant Coffee

Hazelnut Flavored Coffee

Irish Coffee

Infused Flavored Variants

Arabica Green Beans (On Order)

Features of Products

Premium Quality: Superior quality raw material and great taste

Innovative Flavors: Hazelnut, Irish and Infused flavored variants

Indian Authenticity: An authentic Indian brand for world market

Modern Packaging: Modern packaging design and look

Premium but Affordable: Great quality but at reasonable prices

Strengths of the Company

Authentic Source: Raw materials from best estates of India.

International Ambition: To link Indian export with international brands.

Quality Process: Strong process to ensure consistent taste quality.

Business Scalability Model: Strong business model for expansion both domestically and internationally.