VRATEEZ FOODS PRIVATE LIMITED

Vrateez Foods Private Limited, founded in 2025, is a Jaipur, Rajasthan-based FMCG startup operating under the brand Vrateez Foods. The company was created with a clear vision to deliver pure, nutritious, and trustworthy food solutions for today's fast-paced lifestyles. Led by Dr. Shikha Jain and Ms. Diksha Kumari, Vrateez Foods focuses on healthy, millet-based, ready-to-eat products that respect Indian traditions while meeting modern nutritional needs.

As a manufacturer serving the B2C market, Vrateez Foods offers Badam cookies, Kaju cookies, Coconut cookies, energy bars, crispy bites, vrat masala makhane, minty pudhina makhane, and instant meals. Energy bars are the flagship product, supported by a growing portfolio of gluten-free, amaranth-based foods suitable for fasting consumption. All recipes are developed without baking powder or soda, ensuring purity without compromising taste.

All products are manufactured in-house, FSSAI registered, and supplied pan-India. With rising demand for fasting-friendly, clean-label foods, Vrateez Foods is expanding its distributor network, offering partners a high-growth opportunity with a trusted, health-focused brand.

Requirements to Become Distributors

Minimum 100 sq.ft storage space suitable for handling packaged, ready-to-eat FMCG food products

Investment capacity between Rs. 1.00 Cr and Rs. 2.00 Cr for territory development

Strong distribution capability with experience in food, FMCG, or health-focused product categories

Commitment to ethical practices, brand building, and long-term distributor partnership growth

Benefits the Distributors Will Get

Attractive distributor margins(15%) and retailer margin(20%) with fast-moving products and strong repeat purchase consumer behavior

Unique fasting-friendly, gluten-free product range with limited direct competition nationwide

Consistent demand driven by health-conscious and tradition-following consumer segments

Opportunity to scale business with a high-growth, nutrition-focused FMCG brand

Product Portfolio

Badam cookies,

Kaju cookies,

Coconut cookies,

Energy bar, Crispy bites,

Vrat masala makhane,

Minty pudhina Makhane,

Instant meal,

Our Offerings

Vrateez Foods offers a wide range of healthy, gluten-free, ready-to-eat products, including:

• Energy Bars (Best Seller)

• Cookies & Infused Cookies

• Instant Meals

• Crispy Bites

   

All products are amaranth (rajgira) based, nutritious, and suitable for fasting consumption.

USP of Vrateez Foods

• Fasting-friendly packaged foods

• Amaranth-based, gluten-free nutrition

• No baking powder or soda

• 100% in-house manufacturing

• High-quality ingredients with great taste

• Limited competition in the fasting-ready-to-eat segment

   

   

Features of Products

Made with quality ingredients for great taste and nutrition

Ready-to-eat or easy-to-prepare for convenient consumption

Suitable for daily snacking as well as festive or fasting needs

Offers a balance of taste, energy, and nourishment

Hygienically processed and safely packed

Ideal for all age groups and on-the-go lifestyles

Strengths of the Company

100% in-house manufacturing ensuring quality control, consistency, and supply reliability

Amaranth-based formulations without baking powder or soda, maintaining purity and taste

Strong consumer trust built on nutrition, fasting compliance, and clean ingredients

Operates in a niche, high-potential fasting-ready-to-eat and healthy packaged food segment

Vrateez Foods Pvt. Ltd. is not just a food company-it is a brand built on purity, nutrition, tradition, and trust. With a strong product USP and a growing market demand, we invite distributors to grow with us and be part of a meaningful, profitable journey.